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Social enterprise, with a twist

Saturday 22 November 2008 No Comment

Nadja Sayej interviewed me some time ago about TheStoreFront Community and today her article appears in The Globe and Mail.

…Unlike most businesses, the StoreFront is a social enterprise – a community-driven business model that would rather see its neighbourhood shine than rake in the big bucks. The window reflects that: The mask and flowers are from the recent Night of Dread parade; the photos are winter shots of Dufferin Park in the 1920s.”It’s a blog,” says Himy Syed, a self-proclaimed “Torontopreneur” who uses the space, “showing what’s going on in the neighbourhood right now.”

The StoreFront’s director, Ghazaleh Etezal, 22, explains. “It’s not a non-profit and it’s not an organization,” she says. “It’s an open rental space and network hub dedicated to building community in whatever form. I want to get people together.”

The StoreFront has been a hit at hosting creative events. The garrulous Ms. Etezal led a graffiti walk through colourful alleyways on Sept. 20; just this Monday hosted an Alchemy Art Jam, during which garbage, broken telephones and iPods were tweaked into art….

You can read the rest of Nadja’s complete article here: Social enterprise, with a twist .

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